Tell Dunkin: We Need a #BetterCup

We’re sending a message to Dunkin’ Donuts: it’s time for them to join the movement for a #BetterCup. Will you join us?

Dunkin’ claims that they’re committed to sustainability, but there’s a big donut-shaped hole at the center of that claim. Their cups are supplied by companies linked to the destruction of the Canadian boreal forest, one of the most important forests on the planet.

Ask them to put the forest before profits by doing the following:

  • Reduce disposable cup consumption by meeting or exceeding Starbucks’ commitment to serve 5% of coffee in reusable cups.
  • Adopt a universally recyclable cup —  one that can be recycled and composted.
  • Commit to use at least 20% post-consumer recycled fiber in paper cups.
  • Source fiber responsibly.

Sign here and tell Dunkin CEO to join the movement for a #BetterCup.


We demand a #BetterCup

To: David Hoffman, CEO, Dunkin Brands

We, the undersigned, call on you to follow Starbucks and McDonalds’ commitment to transform their packaging to be recyclable and compostable.

In July, 2018, Starbucks and McDonalds announced the NextGen Cup Challenge, a joint initiative to transform how the industry uses single use fiber cups. Since the announcement, the two have been joined by Coca-Cola (owner of Costa Coffee) and Yum! brands (KFC, Pizza Hut, and Taco Bell).

Right now, corporations like yours are placing the cost of your restaurant waste on the taxpayer. In Vancouver, Canada, single-use items like cups cost taxpayers $2.5 million a year cleaning up waste that your companies produce and market as a convenience.

In this era of unstable climate change, your company has a responsibility to do whatever it can to reduce its ecological impact.

Join your industry leaders in the NextGen Cup challenge.