When you see the word “sustainable” on a product, most people assume that it’s good for people and the planet. Unfortunately, that’s not always the case.
The SFI Forest Partners Program misleads consumers and corporate buyers about the logging industry’s irresponsible and destructive logging practices. In 2012, the Sustainable Forest Industry (SFI), which is governed and financed by the logging and paper industry, launched a marketing initiative that misleads consumers looking for responsibly-logged forest products. The SFI Forest Partners Program, announced in partnership with major publishers including Time, National Geographic Society, Macmillan, and Pearson, promised to improve forest management.
[Seattle, WA] Protesters hung 8,181 disposable paper cups outside of Starbucks headquarters today to demand that the coffee giant serve recyclable cups. According to a report released today by Stand.earth, Starbucks serves 4.3 billion disposable paper cups a year that are only recyclable in a handful of cities. The 8,000 cups represents only one minute of the cups Starbucks serves every year.
The Great Bear Rainforest Agreement strengthens the position of Native People and legally prevents logging on 85% of the massive temperate rainforest.
Stand.earth Wins Prestigious Buckminster Fuller Design Award for Role in Safeguarding Great Bear Rainforest
October 5, 2016 (Vancouver, BC) – British Columbia’s Rainforest Solutions Project (a project of Tides Canada) with member groups Greenpeace, Stand.earth (formerly ForestEthics) and Sierra Club BC has won the Buckminster Fuller Institute’s (BFI) Fuller Challenge Award for their role in crafting and implementing solutions for the recently finalized Great Bear Rainforest Agreements. The BFI is a prestigious cross-disciplinary academy dedicated to solving global problems through design-thinking education.